KEEGO
·E-commerce / Sustainability
Generating B2B partnerships with cold email
We built KEEGO a cold outreach engine that booked qualified B2B meetings — and turned a 56% open rate into a 5× ROI.
Project overview
KEEGO is an e-commerce company with a unique product — a titanium, squeezable water bottle that is 100% plastic free. Lukas and the team came to us looking to grow B2B sales. The goal: a cold outreach strategy to open conversations with the right brands for partnerships.
What we did
We ran a deep audience analysis — demographics, industry size, revenue, buying triggers — and built a sharp ICP. From there we sourced prospects on LinkedIn, enriched emails, and wrote personalised sequences that led with KEEGO's value proposition instead of the product.
Results
Inside the agreed timeframe the campaign hit a 56% open rate, 18% direct-meeting rate, 10% reply rate, and most importantly — 5× ROI on the engagement.
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